Cranford Co. Dominates Arkansas ADDYs with 47 Gold and Best of Film Awards

Little Rock, AR — The American Advertising Awards (ADDYs) for central Arkansas were revealed last night at Lost 40 Brewery. Little Rock-based agency Cranford Co. won 96 of the 132 awards presented, including the Best of Film Award. Cranford Co.’s gold-winning clients included Twitter, Heifer International, PK Grills, eBates, Metroplan, Mira Winery, Wright Lindsey Jennings, CARE (Central Arkansas Rescue Effort for animals), Komen Arkansas, and the Hot Springs Documentary Film Festival.

A series of videos for PK Grills featuring chef Donnie Ferneau was singled out by the judges for a Best of Film Award. “Digital video delivered over social media is revolutionizing the world of communications,” said Jay Cranford. “We’re producing this kind of work for clients, coast to coast—from a Napa Valley winery to a German snow blade manufacturer. This just goes to show that once again we are leading the way with top quality, effective creative that gets results for our clients.”

“Award-winning advertising has proved to be more effective because it gets people’s attention and engages the audience,” said Cranford. The winning Gold and Silver entries have advanced to Dallas for the American Advertising Federation 10th District completion representing Arkansas, Louisiana, Oklahoma and Texas. Last year Cranford Co. won the second highest tally of awards in the entire district, behind only GSD&M of Austin, Texas, an agency with over 400 employees.

Every media channel was represented by Cranford Co.’s winning work, including television, interactive, social media, point of sale, video, radio, print, outdoor, logo design, illustration and photography. Other Cranford Co. clients winning awards included Heritage Catering, Interstate Signways, City Year, and the Little Rock Film Society.

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