Hillcrest Pumpkin Roll 2015

A little neighborhood tradition in Hillcrest that happens every year on the day after Halloween was captured by Chris Cranford and Drake Mann as pumpkins rolled down Midland Street. The video reached nearly 130,000 people and was viewed by over 60,000 people in the following days. It got 3,503 likes, 411 on the original post, and 3,092 on posts shared by 670 other people, generating 695 comments. Viewers as far flung as Austin, Texas and Windsor, Connecticut have vowed to spread the tradition to their communities next year. This is what’s meant by something going viral.Facebook pumpkin stats copyTwitter retweet copy

Twitter pumpkin stats copy

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